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Rebranding and Repositioning Homepage
Project type
Website repositioning
Date
2021
This project involved working with the CEO and marketing colleagues to reposition the platform message so that benefits were more clearly prevalent to the user.
An agency had been brought in to rebrand the imagery and graphics so this was an opportunity to revisit the messaging on the site.
The left column is AFTER the messaging changes and graphics update compared to the right column which is BEFORE.
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